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Our Story

We prefer a more modern approach to consumption. It matters little who we are, but more about a belief system we've matured into.

Gone are the days of over-production to cater to your insatiable appetite for over-consumption. To help you manage your footprint a little better, we now select the finest Supima Cotton, in colors that get you good mileage. Waste is an enemy we need to collectively combat.

It's not boring, it's about being mindful.

Suraj, Daryl and Mariah.

The Cut + Sew Process

Our process has matured over the course of many years in the business. While other brands typically produce in larger facilities (leaving a larger footprint behind), the 'sample room' approach to garment production is more our thing - Smaller quantities, more considered practices. 

We work with a tight unit of highly specialized people in the BSD Region of Greater Jakarta, Indonesia that are thorough with the entire production process. Everybody chips in, responsibly.

This is the future of garment production.