Moon MIst and High rise in 4 of our most loved styles - JUST DRopped

Sincerely, sifr

Brew 2.0 - Hops, Bottles and Crown Caps

by Suraj Melwani
Posted in alcohol, All in the Details, basics, beer, Break, Comfort, Coopers, Coopers Kit, Craft, craft beer, Customers, down time, Entertainment, essentials, Family, Homebrew, PACT, relax, sifr, sifr Team, Singapore, stressfree, what's your comfort, whatsyourcomfort, wine, Work in Progress

#Carrot #Seaport #Linen #DesertSage #OliveDrab

by sifr webstore
Brighten up the Lunar New Year!
Posted in basics, Comfort, essentials, Fabric, Garments, News, PACT, Pima, T-Shirt, t-shirts

The right kind of LAZY

by Suraj Melwani


LAZY - 3 Garments, Good for life.

Posted in All in the Details, Comfort, Customers, Entertainment, Fabric, Family, Garments, LAZY, News, PACT

The process of creation

by Suraj Melwani
Short run through on the fun side of the business. Studying a new garment from scratch to finish!
Posted in All in the Details, Family, K.I.N, News, PACT, Pima, sifr Team, T-Shirt, Travel, Trip

What's your Comfort?: Ezan Ong

by sifr webstore

 

Ezan Ong loves life, his work and his family home in Pulau Ubin. Read on to see what his comforts are...

Posted in Comfort, Customers, News, PACT, Pima, T-Shirt, What's your Comfort

What's your Comfort?: Suraj Melwani

by Suraj Melwani

Suraj Melwani, merchandiser and financial bouncer at sifr

Posted in Comfort, News, PACT, Pima, sifr Team, T-Shirt, What's your Comfort

What's your Comfort? Our story.

by Suraj Melwani

The beauty about comfort is that it transcends all boundaries and can mean different things to different people. 

 

Posted in Comfort, K.I.N, News, PACT, Pima, sifr Team, T-Shirt, What's your Comfort

sifr Essentials - A secondary take

by Suraj Melwani

A short rundown on the progression of the sifr Essentials range

Posted in All in the Details, Collection: Sifr Essentials High Summer, Comfort, K.I.N, News, PACT, Pima, T-Shirt