Sincerely, sifr

Everyone needs The Break!

by Suraj Melwani August 03, 2014

Drop #4: Takin a break!

Posted in Bali, Break, Comfort, Fabric, Garments, Holiday, Mens Fashion, Seersucker, sifr Team, Travel, Trip, Ubud, What's your Comfort

by Suraj Melwani April 02, 2014

Buy Less, Waste less - These are garments to rely on. 100% Premium Pima Cotton

Posted in All in the Details, basics, Collection: Sifr Essentials High Summer, Comfort, essentials, Fabric, Garments, LAZY, menswear, News

by Suraj Melwani March 13, 2014

Had we launched this 4 years ago, you'd probably still be wearing this classic piece. Re-introducing The Mandarin Collar!

Posted in All in the Details, Comfort, Customers, essentials, Ethnic, Fabric, Garments, japanese fabrics, Mandarin Collar, menswear

by sifr webstore February 05, 2014

Brighten up the Lunar New Year!

Posted in basics, Comfort, essentials, Fabric, Garments, News, PACT, Pima, T-Shirt, t-shirts

by Suraj Melwani January 12, 2014

LAZY - 3 Garments, Good for life.

Posted in All in the Details, Comfort, Customers, Entertainment, Fabric, Family, Garments, LAZY, News, PACT

by Suraj Melwani December 05, 2013

DOTS - An insiders feature on a new drop in three new styles.

Posted in All in the Details, Comfort, DOTS, Fabric, Garments, News, Patterns, Pen Tab, Polka Dots, Retail